Close cooperation with partners that contribute with their efforts, capacities and knowledge to multiply results is at the core of our work. During 2015, we strengthened alliances that allowed us to have a positive impact on communities in Latin America and the Philippines. We thank all our partners for their commitment and determination in making a better future for all.
Inspiring behavioral change
In terms of nutrition, we started working with Sesame Workshop (Sesame Street) in a comprehensive communication and education campaign that we will implement throughout 2016 to inspire Latin American children, along with their families, to adopt healthy habits regarding nutrition, hygiene, physical activity and emotional wellbeing.
Meanwhile, in the area of water and sanitation we consolidated our collaboration with One Drop, the social arm of Cirque du Soleil. After working on a pilot project focusing on behavioral changes in Mexico, we are ready to take our efforts a step further: we will integrate the methodologies of One Drop and FEMSA Foundation to achieve behavior changes through social art, creating a sustainable impact for more communities in the region.